- Aishwarya Rai Bachchan, Longines brand ambassador, walked the ramp during the launch of the DolceVita collection in New Delhi on December 14, 2010. Longines DolceVita collection is priced between 94,500 Indian rupees to 2,58,000 Indian rupees. This is ARB's 10th year as ambassador for the luxury watch brand.
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